Fabasoft
Strategic Corporate Development
Long-standing partnership and collaboration in the strategic alignment of the entire company, as well as the positioning of individual business units / software solutions, the development of the Fabasphere ecosystem, and internal organization and leadership, including the internal Fabasoft Management Academy.
Initial Situation & Start of Collaboration
A Shared Vision for the Company and its Divisions
The publicly listed Fabasoft AG in Linz is one of the leading software companies and cloud service providers, focusing on the digital management of document-intensive processes in large, internationally active companies and public administration. With its e-file, Fabasoft is considered the market leader in Germany and Austria. Fabasoft AG is building a European home for documents and processes with the Fabasphere ecosystem, centered around curated and highly integrated software solutions such as Fabasoft Approve, Fabasoft Contracts, eGov-Suite, Fabasoft Talents, and others. Furthermore, Fabasoft AG is significantly involved in Mindbreeze, which uses AI to enable precise search processes and bundles widely dispersed internal data into insights.
Fabasoft AG has subsidiaries and branches in Austria, Germany, Switzerland, and the USA.
Our collaboration has been ongoing since 2019, addressing many different strategic issues, both at the corporate level and at the level of the Fabasphere ecosystem and its individual software solutions. In all these projects, there is a very close substantive exchange with the Executive Board of Fabasoft AG, as well as the managing directors and management of the individual business units / subsidiaries.
Our Role
Strategic Sparring Partner for the Development of the Entire Organization
We support Fabasoft AG and its management as a long-term strategic partner, acting as a sparring partner for the executive board and top management on all issues related to positioning, brand development, the design of internal processes and systems, and the overall strategic direction of the company. With this team-oriented approach, where working teams composed of Fabasoft and IMARK members jointly address strategic issues, the entire cloud-based business has developed very strongly since 2019, across the overarching ecosystem (Fabasphere) with individual highly integrated solutions, achieving an average annual growth of 15%.
Positioning of First Cloud-Based Software Solutions
- Division of the existing cloud business into independently operating business units with clear leadership and profit responsibility
- Development of a focused positioning for each software solution – with segment focus, differentiation from competitors, and a clearly defined range of services
- Elaboration of key messages and communication priorities for respective market cultivation
- Development of Fabasoft Approve and Fabasoft Contracts as the first independently positioned software solutions
Positioning of Additional Software Solutions
- Expansion of the cloud business through acquisitions and internal developments of additional software solutions.
- Joint development of strategic positioning foundations according to defined processes – including for Fabasoft Xpublisher, Fabasoft Talents, Fabasoft Boards, and Fabasoft DORA.
Development of the Overarching Fabasphere Ecosystem
- Development of the strategic framework with objectives and content guidelines for existing solutions, as well as future greenfield developments and acquisitions.
- Creation of a common process and data world on a technical cloud basis to dissolve information silos, facilitate collaboration, and accelerate decision-making processes.
- Further development of the original PROCECCO ecosystem idea into Fabasphere, where individual solutions interact – with European data security in European data centers.
Development of Fabasoft Values & Leadership Principles
- Recording, refining, and defining core corporate values through a broad internal process.
- Ambition – Excellence – Innovation – Responsibility as a common basis for action at all locations and in internal and external collaboration.
- Development of binding leadership principles based on these values and establishment of a common leadership foundation through the Management Academy.
Fabasoft Management Academy
- Development of the Fabasoft Management Academy by IMARK, including scientific direction and content management – with 14 basic management modules and supplementary Master Classes.
- Involvement of practitioners, university professors, lecturers, and consultants; IMARK partners are responsible for modules on strategy, marketing, stakeholder management, brand management, market research, and pricing, among others.
Fabasoft Management Knowledge Base
- Establishment of a knowledge database for structured safeguarding and targeted availability of internally produced management knowledge, as well as stronger anchoring of strategic content through ongoing internal communication.